Publisher earnings and payout schedule

Revenue share

Publishers keep 65% of the revenue generated by verified clicks, conversions, and impressions served through the API. The remaining share covers Argus's matching and fraud screening, and the advertiser-facing platform.

What counts toward your earnings

• Clicks — counted only after Argus confirms a click isn't fraudulent; bot traffic, click farms, and other flagged activity are excluded, so neither you nor the advertiser is charged or paid for them
• Conversions — on CPA campaigns, a credited action counts toward your share the same way a click does
• Impressions — on CPM campaigns, served impressions are counted via the separate /api/v1/dwell viewability beacon rather than at serve time, so an impression only counts when the ad actually rendered in view

The path of a payout

1. 1Argus verifies the activity (a click, conversion, or viewable impression)
2. 2Your 65% share accrues as pending earnings immediately
3. 3An hourly sweep moves pending earnings into your withdrawable wallet — once an activation clears $1.00 in pending and its campaign still has funds deposited
4. 4Once your balance passes the minimum withdrawal threshold (about $75), request a payout whenever you like
5. 5Money lands via your chosen method — mobile money instantly, or bank transfer in 5-7 business days at the standard fee (same-day at the express fee)

Payout schedule

• There is no fixed monthly cycle — earnings sweep into your withdrawable wallet hourly as verified activity clears
• Withdrawals are on demand once you're above the minimum, not scheduled
• Paid via mobile money or bank transfer, whichever you've set up

Withdrawing your earnings

1. 1Go to Wallet and Earnings in your dashboard
2. 2Choose mobile money or bank transfer as your payout method
3. 3Enter the amount and confirm with your wallet PIN — set one up first if you haven't
4. 4A processing fee applies to money leaving the platform: 2.5% for standard withdrawals, or 4.5% for express/same-day

Withdrawals require your wallet PIN and a payout method on file. If a withdrawal ever fails after you confirm it, your balance is restored and the Withdrawals tab shows the reason to fix — usually a wrong mobile money number or outdated bank details.

Tracking earnings

Your dashboard breaks down earnings by placement and time period so you can see which integrations are performing best — compare placements, spot underperformers, and focus your integrations on what actually converts. A payout-progress bar shows how close you are to the withdrawal minimum at a glance.

A second earning stream: referring other publishers

Separately from ad-serving revenue, the Partner Program pays a flat referral fee for every publisher you refer who verifies their domain and clears a minimum activity bar. This is a distinct income stream from your own ad-serving revenue — worth applying for even if your own site's traffic is still small.