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All features
Measure and Scale

Real-time ROAS, CTR, and fill rate.

Track live ROAS, CTR, and fill rate by campaign and placement, no delayed reports.

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Overview

How it works

Advertisers track spend, clicks, and ROAS by placement as it happens. Publishers and creators see fill rate and earnings per placement; every number updates live, not on a delayed report.

  • Live ROAS and CTR by campaign and placement
  • Publisher fill-rate and earnings dashboard
  • Creator click and affiliate-sale breakdown by card
  • Event-level audit trail, every click and conversion traceable
Open the Dashboard
A businessman reviewing performance data on his laptop outdoors in the city

Live

totals update as events land

7–30d

daily trend windows

Live metrics

Computed from verified events.

Every ratio, from CTR and average CPC to CPM, ROAS, fill rate, and eCPM, is derived live from spend, clicks, and conversions, with invalid clicks excluded before anything is counted.

Trend windows

3daily presets

7-, 14-, and 30-day daily trend lines for impressions, clicks, spend, or CTR, plus a 14-day series on every campaign.

Refresh

Liveas events land

Totals and ratios update as clicks and conversions happen, no nightly rollups, no delayed reports.

Roles served

3sides of the engine

Advertiser spend and ROAS by placement, publisher fill rate and eCPM, creator click and affiliate-sale breakdowns by card.

What you can measure

Live numbers, every angle.

Totals and ratios computed from verified events in real time, for advertisers, publishers, and creators alike, never from sampled logs.

All-time performance

Impressions, clicks, spend, and conversions as running totals, split from how efficiently they were delivered.

Efficiency ratios

CTR, average CPC, CPM, and ROAS derived live from verified spend and clicks, shown alongside the raw totals.

Performance trend

A daily trend line for impressions, clicks, spend, or CTR across 7-day, 14-day, and 30-day windows.

Spend by campaign

A ranked view of cumulative spend across campaigns so you can see where budget is concentrated at a glance.

Campaign breakdown

Per-campaign impressions, clicks, CTR, spend, average CPC, conversions, and budget pacing, with status indicators.

Fill rate and earnings

Publishers and creators see placement fill rate and earnings per placement live, with creator click and affiliate-sale breakdowns by card.

FAQs

Common questions.

More on Measure and Scale

Live numbers, continental reach.

Real-time ROAS, CTR, and fill rate, with country and city-level targeting across 11 African countries.

See all features

Browse the full Adscod platform across advertisers, creators, and publishers.

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Get started today

One Engine. Three Sides. Zero Subscriptions.

CPC, CPA & CPM campaigns, a one-call publisher API, free creator bio pages, and a fraud-screened wallet, all running on the same matching engine.

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