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Your property is yours. This policy explains the controls you have over which ads appear on it, how Adscod enforces them, and — just as importantly — the limits of what any brand-safety system can promise.
Last Updated: July 2, 2026
When you install the Adscod ad tags on your app or website, you decide what kind of advertising is acceptable to your audience. Brand safety is the set of controls that let you keep ads that clash with your property — or with your values — off your inventory.
We believe brand-safety tools should be honest about their limits. This document tells you exactly what your controls do, how they are enforced, and where the boundaries are, so you can decide what additional review your property needs.
Adscod protects your property with three layers working together:
No layer is perfect on its own; together they are designed to keep clearly inappropriate advertising off the network while preserving fast, self-serve publishing for legitimate advertisers.
In Settings → Brand safety, you can block any campaign category (for example, Crypto & Web3, Gaming, or Finance & Banking). A blocked category is an absolute veto: campaigns in that category will never be offered to or served on your property, regardless of how much the advertiser bids.
You can change your blocklist at any time. Changes take effect on the next ad request — there is no waiting period and no penalty to your standing for blocking categories.
Separately, your Floor CPC setting sets the minimum bid a campaign must offer to appear on your property. While primarily a pricing control, it also filters out the lowest-quality, lowest-budget advertisers, which often correlates with lower creative quality.
You control where ad slots appear on your property and can remove any placement at any time. Removing a placement immediately stops all serving to that slot.
Your category blocklist is enforced at the moment an ad is requested, inside the ad-serving engine itself — not as an afterthought. When your property asks for an ad:
This means a blocked category does not merely rank lower — it is structurally ineligible to appear.
Beyond category blocking, every advertiser campaign is screened against Adscod's disallowed-content policy before it is allowed to go live. A campaign whose creative — its headline, body text, call-to-action, or destination link — matches the policy is blocked from publishing and routed to human review.
The disallowed-content policy prohibits, among other things:
This screening runs automatically on the advertiser's side, so disallowed creatives are stopped before they ever reach the pool of ads eligible to serve on your property. The full list of prohibited content is maintained in our Acceptable Use Policy.
We would rather set accurate expectations than over-promise. You should understand these limits:
Because of these limits, we recommend you review the ads appearing on your property periodically and use the reporting tool below whenever something looks wrong. Reports directly improve the system for every publisher.
As an Adscod publisher, you have the right to:
Blocking categories or reporting ads never counts against you. Your earnings on the inventory you do choose to run are unaffected by the categories you exclude.
If an ad appears on your property that you believe violates this policy or the Acceptable Use Policy, report it to brand-safety@adscod.com with the ad's headline or a screenshot and, if possible, the URL of the page it appeared on.
Our moderators review reports and can immediately pause a campaign across the network — pulling it from every property, not just yours. Confirmed violations may also result in advertiser account action.
As we add capabilities — such as image and video screening — we will update this policy to reflect them, so the description here always matches what the system actually does. Material changes will be communicated through platform notifications.