Review Guidelines

1. Purpose

1.1 Reviews on Adscod exist to provide genuine, first-hand feedback on campaign collaborations and services delivered through the platform.

1.2 Adscod is committed to maintaining a review ecosystem that is:

• Authentic — written by real participants who have completed a campaign collaboration
• Helpful — providing specific, relevant information for other brands and creators
• Fair — giving all parties the opportunity to respond and improve
• Trustworthy — free from manipulation, fraud, or artificial inflation

2. Eligibility to Review

2.1 You may submit a review only if:

• You have a verified Adscod account in good standing.
• You have participated in and completed a campaign collaboration through the Adscod platform (verified via campaign history).
• The associated campaign has reached “Completed” status.

2.2 One review is permitted per campaign per participant. Duplicate reviews for the same campaign will be removed.

3. Authenticity Requirements

All reviews must be:

• Written by an actual campaign participant — you may not submit reviews on behalf of other people.
• Based on your genuine experience with the campaign collaboration.
• Your own original work — do not copy reviews from other platforms or users.

3.2 The following are strictly prohibited:

• Paid or incentivised reviews (receiving payment or other compensation in exchange for a positive review), unless clearly disclosed as a sponsored review.
• Self-reviews by the brand, their employees, family, or associates on their own campaigns.
• Reviews written by bots, automated scripts, or AI tools without genuine collaboration experience.
• Review swaps or coordinated review exchanges between brands.

4. Content Standards

A helpful review should:

• Focus on the campaign collaboration — communication quality, brief clarity, content delivery, and professionalism.
• Be specific about what you liked or disliked, and why.
• Include context such as campaign type, deliverables completed, and comparison to the original brief.
• Use clear, respectful language — even when leaving a negative review.

4.2 Photos and videos are encouraged when they illustrate your experience (e.g., campaign deliverable quality, communication, collaboration process).

4.3 Reviews should be relevant to the specific campaign. Comments about unrelated campaigns, other brands, or general platform feedback should be directed to our support channels.

5. Prohibited Content

Reviews must not contain:

• Hate speech, harassment, threats, or personal attacks directed at the brand, creator, or other users.
• Obscene, sexually explicit, or violent content.
• Personal information about the brand, creator, or other individuals (phone numbers, addresses, full names beyond public profile information).
• Spam, promotional content, or links to external websites.
• False or misleading claims about a campaign or its participants.
• Content that infringes copyrights, trademarks, or other intellectual property rights.
• References to ongoing escrow disputes, legal proceedings, or confidential transaction details.

6. Disclosure and Transparency

6.1 If you participated in a campaign at a reduced rate, received complimentary access, or collaborated in exchange for a review, you must clearly disclose this in your review.

6.2 If you are a creator who participated in an Adscod campaign, your review will be automatically tagged as a “Campaign Review” and linked to the campaign disclosure.

6.3 Failure to disclose material relationships violates both these guidelines and applicable advertising regulations (e.g., FTC Endorsement Guides, relevant African consumer protection laws).

7. Moderation and Removal

7.1 Adscod reviews all submitted reviews against these guidelines. Moderation may be automated, manual, or a combination.

7.2 We reserve the right to remove or hide reviews that:

• Violate any provision of these guidelines.
• Are flagged by our fraud detection system as potentially inauthentic.
• Are associated with a campaign that has been fully refunded through escrow dispute resolution.
• Contain content that violates our Community Guidelines.

7.3 Brands and creators may report reviews they believe violate these guidelines. Reports are reviewed by our Trust & Safety team. Neither party can remove legitimate negative reviews.

7.4 If your review is removed, you will be notified with a reason. You may submit an appeal within 14 days by contacting support@adscod.com.

8. Rating System

8.1 Reviews include a star rating from 1 to 5, where:

• 5 stars — Excellent: Exceeded expectations
• 4 stars — Good: Met expectations with minor issues
• 3 stars — Average: Acceptable but room for improvement
• 2 stars — Below Average: Significant issues
• 1 star — Poor: Did not meet basic expectations

8.2 Aggregate ratings displayed on creator and brand profiles are calculated from all verified, non-removed reviews. Adscod does not manipulate or weight individual ratings.

8.3 A creator's or brand's aggregate rating may influence their visibility in search results and feed recommendations, as described in our Product Disclosures.

9. Brand Responses

9.1 Brands may respond publicly to reviews. Responses must be professional, constructive, and relevant to the review content.

9.2 Brand responses must not:

• Harass, threaten, or intimidate the reviewer.
• Offer incentives (bonuses, additional payments, or future campaign promises) in exchange for the reviewer editing or removing a negative review.
• Disclose private transaction details, including escrow amounts or dispute outcomes.
• Include promotional content unrelated to the review.

9.3 Brand responses that violate these standards will be removed, and repeat offenders may face account restrictions.

10. Review Fraud Detection

10.1 Adscod employs automated and manual systems to detect and prevent review fraud, including:

• Identifying patterns of bulk or coordinated reviews from related accounts.
• Cross-referencing review activity with our fraud detection system (which monitors engagement anomalies, follower velocity, and account behavior patterns).
• Detecting reviews submitted from the same device, IP address, or network as the brand account.
• Flagging reviews on campaigns with suspicious patterns (e.g., immediate dispute requests after review submission).

10.2 Accounts found engaging in review fraud will face enforcement actions, including but not limited to:

• Removal of all fraudulent reviews and suspension of review privileges.
• Impact on the associated account's trust score and profile visibility.
• Reduction of the associated account's Creator Score.
• Account suspension or termination in severe cases.

11. Enforcement

11.1 Depending on the severity and nature of the violation, Adscod may take one or more of the following actions:

• Warning: First notice for minor content violations.
• Review Removal: Immediate removal of the violating review.
• Review Privilege Suspension: Temporary or permanent loss of the ability to post reviews.
• Creator Score Impact: Reduction of your Creator Score, which may affect your Creator Level and eligibility for badges.
• Account Suspension: For systematic or severe violations, full account access may be restricted.
• Permanent Ban: Account permanently terminated for repeated or egregious violations.

11.2 Enforcement decisions may be appealed within 14 days by contacting legal@adscod.com.